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Food
Index |
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Canaries |
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Large
Hookbills |
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Finches
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Small
Hookbills |
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Parakeets |
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Softbills |
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The
History of Lafeber Company
The story of
pet bird nutrition in America is, in many ways, the story
of Dr. T.J. Lafeber and pet bird care in America. Dr. Lafeber
graduated from the veterinary college of Iowa State University
in 1949. Early on, much of his practice, in the suburbs of
Chicago, was devoted to dog and cat medicine. In the early
1960's, Dr. Lafeber was asked by the A.V.M.A. (American Veterinary
Medicine Association) to chair their newly formed avian medicine
committee. Dr. Lafeber agreed. For many years, in the late
60's and early 70's, Dr. Lafeber's pet bird hospital was the
largest in the United States.
As Dr. Lafeber
treated hundreds of pet birds over a period of years, a common
problem kept appearing: most birds he was treating were dying
of malnutrition. Dr. Lafeber investigated the current bird
foods on the market and soon discovered many bird owners had
little opportunity to provide their birds with a nutritious
diet. Most of the foods were simply various types of seed
mixes, all of them deficient in certain vitamins, minerals,
and protein.
In the early
1970's, Dr. Lafeber began experimenting with a pelleted food
for birds. Initially, he made the pellets on a small mill
in the rear of his animal hospital. Gradually, he began dispensing
the food to bird owners to improve their birds' health. The
results were very good. The vast majority of birds did very
well on the new pelleted food.
In the late
1970's, Dr. Lafeber bought five acres of Illinois farmland
from his father. On this acreage, the Lafeber Company started
to grow. Dr. Lafeber's desire to provide pet birds with a
high-quality, nutritious diet became the driving force behind
the Lafeber Company. At first, pelleted food was the only
thing manufactured. In the early '80's, however, Dr. Lafeber
developed Nutri-Start baby bird food. Shortly after that,
Avi-Cakes were introduced.
In the fall
of 1990, Nutri-Berries hit the pet bird market. Nutri-Berries
represented a giant leap for the Lafeber Company. Nutri-Berries
solved three major problems faced by all pet bird owners:
nutritional
completeness
easy acceptance
by the bird
ease of feeding
Throughout the history of Lafeber Company, quality has been
the key to success. Attention to the ingredients used in the
product line along with a strong focus on the needs of our
customers have helped Lafeber Company establish a reputation
as one of the premier companies in the pet food industry.
Our mission to this day revolves around the simple premise
Dr. Lafeber established many years ago:
Working for
the health of birds